News coupled with social networking and other facilities
Alexa rates Indiatimes as the 11th best site in India in terms of inbound traffic. It has a world ranking of 151. A significant amount of its users are postgraduate degree holders with no child and less than satisfactory earnings who surf the site from their offices.
On a daily basis, the average unique page view of the site is 6.6. The average time spent on the website per day by a viewer is close to 7 minutes. For every page viewed in the site the average time is 45 seconds. 1,030 sites share their links at the website.
Indiatimes.com provides news on various subjects with distinct headings and to add to it also provides links to the respective sources from whether they have gathered the information. The major calling card of this news based website is its diverse content and equal importance that it gives to both Indian and international news.
Indiatimes.com is the biggest platform for online shopping in India with more than 30,000 products on sale. It offers several categories in this regard such as apparels, books, accessories, music, jewellery, movies and consumer durables and electronics.
It also provides social networking services through itimes.com, while its social bookmarking services can be availed via Hotklix.com.