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Review of LinkedIn

Site Name

LinkedIn.com

Live Since

2002

Owned By

Reid Hoffman

USP

Professional social media

Category

Social


According to traffic rankings by Alexa LinkedIn has a global ranking of 13 and in US it has been placed in the 11th spot. Approximately 13% of the site’s visitors originate from various search engines. It is ranked 8th in India.

The site is especially popular in Boston and San Francisco, where it has been ranked at 7th and 5th respectively. 168,522 websites share their links in the site.

LinkedIn enables its users to establish connections with candidates recommended for particular jobs, business partners and experts from various industries. Registered users are allowed to have a contacts list whereby they can have names whom they are acquainted with and trustworthy from a business perspective.

The unique aspect of LinkedIn is the professional nature of its interaction in spite of being a social media platform. This feature has enabled the site to generate positive reviews from critics who have hailed it as a fantastic medium of professional networking.

The site offers several interesting features such as establishing contact networks, photo uploading, finding jobs, job notifications, searching for suitable employees and job listing and bookmarking jobs.

Reviewed on 19th August 2011



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